Why GDPR influenced the Association of MBAs (AMBA’s) global magazine mailing
20th March 2019
When reviewing the global distribution of their award-winning magazine, Ambition, a key requisite of the mailing house they selected was an ability to demonstrate robust compliance with GDPR.
Award-winning magazine is AMBA’s flagship communication
In preparation for the introduction of GDPR, which came into force on May 25, 2018, the Association proactively reviewed every aspect of their personal data management. A review of their supplier networks included the members’ magazine’s global mailing service provider.
AMBA’s monthly magazine Ambition is distributed to members across the world.
As an exemplar organisation, any global mailing partner needed to be fully engaged with the impending introduction of the strongest data protection rules.
Having reviewed several global mailing services for Ambition, Spatial Global appeared to have the greatest understanding of the new governance being introduced. They had a client portal which provided access to their detailed policies and procedures, as well as a good understanding of the practical applications at a ‘people’ level.
Having made the switch and gone through the transition of suppliers, I’m happy to say Spatial Global lived up to their promises. I can’t think the move could have been made any smoother and the service we’ve experienced has been fantastic.
David Woods-Hale, Head of Communications, Association of MBAs and Business Graduates Association
The Association of MBAs
AMBA is the impartial authority on postgraduate management education and is committed to raising its profile and quality standards internationally for the benefit of business schools, students and alumni and employers. AMBA established that vision in 1967 and remain the only professional membership association that connects MBA students and graduates, accredited business schools and MBA employers throughout the world.